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FleetFocus

All things fleet tracking – industry news and best practices


Why Your Small Business Needs Asset Tracking Today

Posted on 02/14/2017 by Wyn Partington  |  0 Comments

Why Your Small Business Needs Asset Tracking Today

As a small business owner, you likely have some equipment that is critical to the success of your business. These can be big assets, such as a trailer or a tractor. They can be smaller items, such as a snow blower or leaf blower, generator, portable oven for warming food, a portable bar, inflatable bounce house—whatever equipment you need to keep your small business humming. The problem is, other people find these assets attractive as well, and that put them at risk for theft.  
Construction companies are often the first thought of when it comes to asset tracking because of the expensive and large nature of equipment. However, companies in dozens of different industries can benefit from asset tracking, including:

  • Equipment and tool rental companies
  • Landscaping companies
  • Catering companies
  • Party rental companies
  • Container, dumpster and “pod” companies
  • Municipalities
  • Moving companies
  • Manufacturing companies
  • And many more

Losing items to theft costs small businesses time and money. You probably have insurance on the bigger ticket items, but that doesn’t help when your equipment disappears right before a big job. While your customer may be sympathetic if your equipment is stolen, they still want the service you contracted for—and they want it now! Not being able to deliver means lost business and potential reputation damage.
Asset tracking solutions can help provide not only peace of mind for a small business owner, but can also help you recover your valuable assets quickly. For many companies, asset tracking means using a spreadsheet or checklist to track information like VIN numbers. Many use that same method to check equipment in and out for different jobs or even different shifts. The process overall is inefficient and full of errors. One missed check out, and a piece of equipment is gone.
Today’s asset tracking solutions have GPS and cellular-based devices as well as satellite-only options, so they work no matter how remote the location. Even if your equipment is left unattended for long periods of time, you can monitor its activity and location, giving you peace of mind that your assets are safe. And they’re priced right to serve businesses of all sizes, even small businesses.

Want to learn more about how you can protect your assets? Contact us today!

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